W. N. Froy and Sons Limited was founded in 1850 by William Nathaniel Froy as a builders' merchant, concentrating its efforts on selling fittings, sanitary appliances, baths, stoves and many other items for the home.
During the Edwardian period, the first designs of bathrooms products and taps as we know them today were produced.
W. N. Froy and Sons was, in its heyday, one of the largest merchants in England, with the main premises in Hammersmith--still remembered by many--called the Brunswick Works. The company was so large that it had its own warehouses adjoining both Twyford Bathrooms and Trent Bathrooms in Stoke-on-Trent.
by Paul Green